Tuesday 25 April 2017

YCN and Thirsty planet talk

YCN talk was quite illustrative showing all the things they do apart from running the student competitions. They also help new people trying to get their piece of cake in the industry to actually do it... which sounded to me like paying for networking. Not like this is something negative, but I think is a more clear way to see it, as I found their business a bit over-explained.

In regards of competition briefs they showed, I found very interesting how a designer decided to use American accent for a piece of work as he/she found it more familiar to the audiences. Also, they encouraged us to make "shareable" content (content that people would like to share to send a message to their contacts) and go beyond the brief of what can be done in the future with it. This is something I would have liked to know for studio brief 1 of responsive.

Thirsty planet also talked to us. The most interesting part was when they explained us how important it is to reflect the values of a company in a product and in what they believe on the designs.

This blogpost is also posted on the PPP blog.

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